COACHES: Please review the following policy before placing an order for your team racing apparel.
One of the goals of the AICL is to establish mountain bike racing as a “real” interscholastic sport in the near future. Jerseys or uniforms in traditional sports like football, basketball or baseball don’t have sponsors’ logos or company names featured. We want student-athletes to build pride in their teams by representing their schools or communities, and not be subject to any commercialization of the sport.
Only the team name, logo and mascot, the AICL and NICA logos, and a small apparel manufacturer logo may be featured on racing apparel (jerseys and shorts) worn in league races. Advertisements and endorsements of any kind, e.g., team sponsors and bicycle equipment brands, are not allowed on racing apparel. Riders who race in apparel that violates this policy will be subject to disqualification.
All jerseys designs must be submitted for approval to the league director.
- What are some jersey options for teams in the AICL?
In bicycle racing, the word “kit” is used to describe the matching jersey and shorts worn by racers. Our teams will have the opportunity to order custom made “kits” from league sponsor DNA Cycling at preferred pricing . There are a couple of options available to teams and individual racers. We’ve listed them here.
- Team specific jerseys – Our teams will have the opportunity to order custom made jerseys or complete “kits” from league sponsor DNA Cycling at preferred pricing. (In bicycle racing, the word “kit” is used to describe the matching jersey and shorts worn by racers.) There are also numerous other apparel manufacturers who make custom cycling kits. Your local bike shop may be able to recommend a company that they work with.
- No jersey – Jerseys aren’t required, although bike racing jerseys often come with handy pockets in the back for spare tubes, energy bars, etc. You can race in a t-shirt if you choose, however, all team members must wear the same color t-shirt. In addition, t-shirts and shorts worn in AICL races must meet the league’s Racing Apparel Policy guidelines. You don’t need bike shorts, either, but because they’re heavily padded, we recommend using them. Your local bike shop will have a selection.
- Can student-athletes race in t-shirts the teams design instead of custom made jerseys?
Yes, you can race in t-shirts to save costs. However, the same policy applies – no manufacturer or company logos on t-shirts or shorts worn during the races.
- Ordering team jerseys will cost a few bucks. If we can’t sell logo space to companies or manufacturers, how can we raise funds for the team?
Not having sponsor logos on the jerseys, which may vary year to year, makes the race wear have a shelf life longer than just one season, thereby reducing the costs to the student-athletes and teams. At the same time, we’re not against having sponsors – we want to give exposure to your teams sponsors, just not on racing apparel. Our goal is to mimic the current practices of official high school sports and have apparel worn during the race that features only the school name or mascot. At our races, every team will have a large area within the Pit Zone where a team tent, tools, bikes, coolers, etc. will reside. Within this space, you can display logos on a team tent, or put large placards or banners on display in your team Pit Zone area. You can also display logos prominently on your team web site and in newsletter updates or presentations. You could also sell team t-shirts to be worn at school, in practices, around town, etc., that could display whatever logos you want.